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Vice President/Partner |
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Craig Bassin brings an extensive career in emerging technology software companies, as well as a serial entrepreneurial spirit to GenevaGroup.
Craig was VP & Partner in the early years here at GGI from 1987 through 1995 and helped build the management teams for companies such as Business Objects (President US Operations, VP WorldWide Marketing), Forte Software (MD Asia/Pac, MD France), Ingres Corporation (VP N.American Operations, SVP Engineering, VP Corporate Mktg, Director Telesales), Interleaf (President France), Praxis (SVP Marketing, SVP Engineering), Gupta Technology (SVP WorldWide Sales, VP International, MD Asia/Pac, VP US Sales) and many others.
Craig became Founder & CEO at B2Systems in 1995, choreographing a leveraged buyout of a $30 million acquisition, taking the company private and generating a 20X return on investment. In 2003 he orchestrated the acquisition of Callixa, culminating in an acquisition by SAP.
Since he has rejoined GGI, he has lead the search for the Keynote EVP, Callwave CMO, Bricsnet VP Marketing, Clearpace CEO, Gomez CEO and many others.
Directly prior to joining GGI, Craig was the first Director of National Accounts at Oracle Corporation, as well as the top sales manager at Ingres Corporation.
His technical foundation is built upon a Computer Science major at Michigan State University, as well as software engineering early in his career.